As the technology guru for the PMI Educational Foundation, I am now about a month into our social networking initiative that I implemented. We made the decision to start off on Facebook, LinkedIn, and Twitter AKA “The Big Three.”
So far, the results are as follows:
- We have reinforced our existing base and added some new supporters from that core group: the project management community.
- We are seeing a need to market our mission and activities to those outside of our base; “humanizing” our message and taking out the project management jargon has proven to be a challenge thus far.
- We have identified communities within these social networks that would likely be interested in what we do, and vice versa (social networking is a two-way conversation, after all!).
Have you had any similar experiences with your non-profit’s social networking program? Any comments, thoughts, or advice?
This afternoon, I’m off to visit family in north Jersey for my cousin’s high school graduation. Their family dog was just put to sleep yesterday after being very sick but leading a long and good life, so the mood will be a combination of joy and somber.
I’m sure I’ll get to listen to Hot 97 and hear Jay-Z’s new song “Death of Autotune” played at least five times. No ID made an awesome beat, and the song is pretty serious calling out rappers who make sing-songy tracks instead of concentrating on the lyrical content. That’s long been a complaint of mine, but then again, I’m an old fart in the hip-hop world.
Search for it on Youtube if you want to listen. My laptop is on the fritz, so I can’t effectively put video in this post from my Blackberry.
Enjoy your weekend!
Welcome to my Tumblr blog! Or is that “welcome to my Tumblr”? Or what the heck is the proper name for this thing???
In any case, thanks for stopping by. I expect to be posting a fairly mixed bag of my interests, including posts about my profession (website manager and social media guru for a non-profit foundation), politics (and my general dissatisfaction with both political parties), sports (mostly basketball), music, and other things as well.
I know that most blogs in general stay on topic and have a theme, and that’s part of what makes them popular. I have a few too many interests to keep to one topic, and so I will make sure to tag my posts so that my readers can easily find what is relevant to them.
Thanks again for checking me out, and feel free to contact me with questions or comments!